Standing Out in a Digital World: Using Physical Books to Reach Busy Prospects
If you want to get your foot in the door with a busy prospect and make a lasting impression, the best way is to give that prospect a physical copy of your book with a handwritten note that is tailored to that individual. Why this level of personalization? Here are 7...
Harness the Power of Author Entrepreneur Thinking To Advance Your Success
When you turn on The Author Switch, you can accelerate the success of your business. OK, I can hear you asking: What does this mean? And what is The Author Switch? The Author Switch is shorthand for thinking like an author entrepreneur (or as I like to call them,...
Time Management Tips for Entrepreneurial Authors
As an entrepreneur and author, you have a unique set of time management needs. From juggling multiple projects to dealing with tight deadlines, it can be difficult to manage your time and stay on track. However, it doesn’t have to be! With the right tips, you...
A Brand Before a Book: Why Defining Your Author Brand Is Essential
As an entrepreneur, small business owner, or speaker, you want to grow your business. Perhaps you’ve decided that writing a book will be the perfect way to accomplish this. Therefore, your next step is to create an outline and run with your book idea, right? Wrong....
How To Create An Irresistible Book Idea That Will Boost Your Business
If you’re an entrepreneur or small business owner, you know that writing a compelling book is a great way to boost your business. But what makes a book irresistible? And how can you make sure that your book stands out from the competition? In this blog post, I’ll show you how to come up with an irresistible book idea that will help you take your business to the next level.
The 7 Stages of Writing a Book that Markets Your Business
You’ve decided to write a book to market your business, but you don’t know where to start. It’s no secret that writing a book is a great way to get the word out about your business, but the process can be overwhelming. So, I created this fun infographic that gives you an idea of the process. Enjoy!