How to Create a Blueprint for
Your Nonfiction Book
in Just 6 Hours

Even if You’ve Been Dragging Your Feet for Years
So that You Can Write a Book Your Readers Will Love Faster and Easier
Than You Thought Possible

If you’ve struggled to nail down your book idea…

If you’ve struggled to narrow down
what should be included in your book…

If you’ve struggled with how to organize the content of your book…

Read on because I have good news for you!

Before I tell You More About It, Let’s Take a Step Back and Talk About the Real Problem…

There are two main reasons entrepreneurs and small business owners don’t start and finish the books that could grow their business further – and no, it isn’t because they lack the time, although they are very busy:

They honestly have no interest in being an author and writing a book, they’ve just bought into the “should” of being an author.

If this is you, let it go. I give you permission to stop trying to write a book you don’t want to write and go do something else that will grow your business and be better suited to who you are.

They don’t know what to do and get stuck in the myriad details of what they could do, and so they don’t move forward at all.

If this is you, please continue reading, for what I’m about to share will break through the mental clutter and help you get that book off your to-do list and onto your already done list.

frustrated woman a t a computer

Have you heard of Richard Branson? Steve Jobs? Elon Musk?

They are all entrepreneurs who have become celebrities in their industry in part because of books written by or about them.

This is the power of books in business. If you don’t have a book, you very well may be losing business to competitors who do.

Entrepreneurs with Books

Photo Credits:
Richard Branson: John Mathew Smith & from Laurel Maryland, USA, CC BY-SA 2.0 (, via Wikimedia Commons
Steve Jobs: Matthew Yohe, CC BY-SA 3.0 (, via Wikimedia Commons
Elon Musk: Steve Jurvetson, CC BY 2.0 (, via Wikimedia Commons

Your Book Doesn’t Have to Be a New York Times or USA Today Bestseller
to Increase Your Sales

There are a lot of gurus who are teaching how to get on bestseller lists. And being an Amazon bestseller is pretty nice – I’ve been there twice. But you don’t need that to hook customers and gain business. You just need a book that speaks to your ideal client and positions you as the go-to expert in your business space.

Who am I and why should you listen to me?

About Carma

My name is Carma Spence, and I am the author of five books, including the award-winning and bestselling Public Speaking Super Powers, and the #1 bestseller Home Sweet Home Page. I have also contributed to several international bestselling books, am an award-winning speaker, and am a Certified StoryWay Guide.

In case you’ve never heard of me **gasp**, here’s why I’m uniquely qualified to tell you everything you have ever wanted to know about writing, publishing, and marketing books:

I have been studying writing, publishing, and marketing books since I can remember

I have more than 25 years of professional experience in marketing and public relations

I hold a master’s degree in public relations

I’m certified in Author Marketing

I’ve helped several new and aspiring authors go from stuck, unclear, and frustrated to energized, focused, and making progress toward their goals in as little as 3 to 6 sessions

I started this business because I saw a gap in the market that I was uniquely qualified to fill. Yes, there are others who can help you with these topics, but not in the same way I can. And rarely can you find someone who can take you on the whole journey, from idea to book to market. You need to leap from one course or book or mentor to another, cobbling together your journey on your own. Not with me, I can be your Obi-Wan the whole way.

as seen on

Carma is the rare blend of being exceptionally attentive, intuitive and analytical. These qualities enabled her to quickly translate our discussion of my professional work into engaging and authentic content … that beautifully captured the essence of who I am and what I do.

Carma worked her magic in a matter of a few hours. She was able to do what I had been struggling to do alone for months! In addition to saving time and money, it felt as if a huge weight was lifted from my shoulders. Carma made figuring out how to say what I wanted to say, an engaging, fun and creative process that sparked more ideas to grow my coaching business.

I can’t recommend Carma highly enough. She is conscientious, trustworthy and highly professional.

Jennifer Lauretti

Southborough, Mass.

You Are Just 6 Hours Away from a Solid Blueprint for a Business Building Book:

Introducing the Book Kickstarter V.I.P. Intensive

Over four one-and-a-half-hour, private, one-to-one sessions, we will:

  • Nail your book idea
  • Gather all the information you need to complete a winning book outline
  • Create your book outline and develop a book completion strategy

To make sure that everyone who enrolls gets the time and attention they need, open slots are limited and booked on a first-come, first-served basis.

In addition to this hands-on workshop, you’ll also receive these killer bonuses:

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Bonus #1: Book Diagnostic Session.

During this session, we will evaluate where your book idea is strong, and where you need to do some further work. This session will help us identify where we need to spend more time shoring up your book idea while developing your book outline.

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Bonus #2: Pre-Session Worksheets so that you can hit the ground running.

When you register for this workshop, you’ll receive access to a private membership portal where you can access content that will help you prepare for your first private session. They will walk you through gathering all the things you will need to have in place to make the most of your V.I.P. experience. They will also be helpful for any future books you decide to write.

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Bonus #3: Book Kickstarter Workbook mailed to your home.

This spiral-bound workbook contains all the worksheets and content we will be working through together. This workbook will be mailed to your home so that you don’t have to print everything out yourself and so that you’ll have everything you need in one handing place.

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Bonus #4: Lifetime access to the video recordings of all four sessions, plus any additional videos I create for the program so that you return to them as often as you need to.

You will be given links to download your recorded sessions, as well as access to a membership portal where you can download the handouts for as long as this website is in existence. You can also watch any and all new videos I create for the program so that if you decide to write a new book and repeat the process, you’ll have all the information you need.

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Bonus #5: Checklists and worksheets to help you with editing, cover design, publishing on Amazon, and book marketing so that you know what to do next.

You and I both know the blueprint isn’t the end. There are myriad more things that need to get done in order for your book to help you grow your business. That’s why I’m giving you the information you need, in a step-by-step format, so that you can easily know what to do and when to do it to get your book from a completed manuscript to a published book.

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Bonus #6: A private 30-minute follow-up session up to three months after your final session so that you can get feedback and have any remaining questions answered.

Have you ever attended a workshop or completed a coaching package and then after it was finished realized that you forgot to ask a question or that something you thought you understood, but you really didn’t? Me too. That’s why I’m giving you an extra 30 minutes of my time, one-to-one so that you can tie up any loose ends and make sure that you get everything you need.

Secure Your Seat Now!

Here’s a summary of what you’ll receive:

  • Book Idea Diagnostic session. [Value = $1,000]
  • Four private, live, get-it-done workshop sessions. These can be scheduled over the course of a weekend or over four weeks.  [Value = $4,500]
  • Book Kickstarter Workbook mailed to your home. [Value = $97]
  • Pre-Event Worksheets [Value = $47]
  • Lifetime access to the recordings of the live training [Value = $399]
  • Additional checklists, worksheets, and more to help you publish your book [Value = $199]
  • 30-minute follow-up session [Value = $199]

Total Value = $6441

But you won’t even pay half that! Your total investment is only $2,997.

To discover if this is a good fit for you (and, frankly, me), book a 20-minute Curious Conversation with Carma today. If at the end of the session, we both feel that this is a good fit for you, I’ll send you a link to book your private V.I.P. experience.

This All Sounds Great But…

Do I have to be a professional writer for this to work?

No. I’ve known authors who wrote good books that had never written before. The beauty of creating the outline first is that it makes the writing much easier. I’ll provide you with templates that will help point you in the right direction. Also, you will — and should — hire an editor to help you polish your manuscript before it goes to print.

When can I start this program?

We can book your private sessions at any time within 30 days of purchase. If you wait any longer, you’ll forget, or “life” will get in the way.

How are these sessions scheduled?

You can book your four sessions over the course of a weekend and get your outline completed in just one to two days. Or, you can spread the sessions out over four consecutive weeks, completing your outline in only a month. Spreading out your sessions any farther than that will cause you to lose momentum.

How do I know Book Kickstarter V.I.P. Intensive will work for me?

This is exactly why you must schedule a Curious Conversation with me before I will accept your payment. And, this is why I include a Book Idea Diagnostic Call with me before you can schedule your workshop. During the diagnostic call, we will dig deep into your book idea, from multiple angles, to make sure that this investment of both time and money is in your best interests. If, after this session, we determine that your idea is not ready for the outline phase, I will refund your investment, minus $500 as a token payment for the diagnostic call.

Carma has an almost uncanny ability to pick up on what’s important and needs focus in a business. …as a coach, there is no unfamiliar terrain for Carma … She does it all with the same level of grace and clarity. I would send any entrepreneur that needs to get re-inspired and laser-focused on their dream to Carma.

Rev. Rochelle Walden

Spirit in Business Coach

I’m not a newbie.

I’ve been writing and publishing books since 2007. In addition, I’ve been a professional writer and editor since the 1980s and have won awards for my work. I’ve written five books available in paperback, hardcover, and e-book formats. I’ve contributed chapters to several others. And I’ve published several e-book-only titles. I know I can guide you through the self-publishing process, as well.

carma's amazon author page

Book Your Curious Conversation Now!



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